EXPERT MEMBER: Peggy Anne Salz
Peggy Anne Salz, the Chief Analyst and Founder of MobileGroove (formerly MSearchGroove), produces and markets thought leadership for the mobile industry. Her report, Mobile Search & Content Discovery, was regarded as the first in-depth study of its kind, establishing Peggy as an authority on mobile search and content discovery technologies. Her most recent series of practical how-to white papers covers the basics of mobile advertising and mobile analytics, earning her a reputation as a leading mobile advertising expert and speaker. Her published work, which includes more than 300 articles on the mobile industry, has appeared in magazines and online destinations such as The International Herald Tribune, The Wall Street Journal, Mobile Entertainment, New Media Age, and in the Agile Minds column in EContent magazine, among many more.